le boubou

2018 -2019

It all started…

The unique narrative of Le Boubou began with two friends, Pierre and Alexandre. Their passion for travel and cultural exploration led them to the heart of Senegal, a country that would inspire the foundation of their fashion journey. It was there they discovered the traditional Boubou pants, a quintessential African piece of clothing, deeply woven into the fabric of the region's culture.

Fascinated by the inherent elegance and charm of these pants, they decided to incorporate these elements into their design ethos. Their debut collection beautifully infuses motifs and patterns typical of Senegal, particularly those seen abundantly in local African markets. Thus, the essence of Le Boubou lies in the fusion of traditional African artistry and modern French fashion, a testament to Pierre and Alexandre's shared vision and adventurous spirit.

February 2020

The first prototype

Le Boubou's signature style marries traditional African patterns with modern aesthetics, resulting in unique and dynamic designs. Our garments are crafted from eco-conscious fabrics including Tencel, Polyester, Silk, and even Rose Petals, offering unparalleled comfort and breathability for an exceptional wearing experience.


February 2020 till now

Distributed all around the world

Explore Le Boubou's unique clothing range, now available in selected retailers worldwide. From Paris and Saint Barth to Dubai, The Hamptons and Many More... experience our thoughtful blend of classic and contemporary styles.

Thanks to you all, the boubou
has spread all over the workd

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